AI agents for real estate teams
Real estate leads go to the agent who replies first. Portal and ad leads arrive at all hours, and most are months away from buying, which makes consistent follow-up the whole game.
- Customer
Is 18 Maple St still available?
- AI agent
Hi, I’m Thornquist Realty’s AI assistant. Yes! 3 bed, 2 bath, listed at $425,000. Are you pre-approved?
- Customer
Yes, up to $450k.
- AI agent
Great. I can schedule a showing Saturday at 11 AM with Sarah. Sound good?
- Buyer qualified
- Showing booked
- Agent notified
Where real estate teams lose customers today
Portal leads
Zillow, Realtor.com and ad leads expect a fast reply.
Sign calls
Buyers calling from the yard sign want a showing today.
Long nurture
Most leads are 3 to 12 months out, and agents stop following up after a few tries.
Built around how real estate teams work
Every rule below is configurable. You decide what the agent can answer, book or escalate, and what always goes to a person.
Fits your stack. We can connect to tools such as Follow Up Boss, kvCORE, Lofty, GoHighLevel, plus your calendar, phone line and CRM, where the vendor provides API access.
- Replies to new leads in about a minute by text, or by call with consent
- Qualifies timeline, budget, pre-approval and areas
- Books showings and listing appointments on your calendar
- Nurtures long-term leads with relevant check-ins until they are ready
What it looks like when it’s working
Every lead gets a fast first touch
Portal, ad and sign-call leads hear back in about a minute, inside your messaging hours, so you are part of the conversation from the start.
Your pipeline stays warm
Long-term leads receive thoughtful, consistent check-ins for months, which keeps your name in front of buyers until they are ready.
Agents spend time with ready clients
Qualified, pre-approved buyers and serious sellers land on your calendar with their details already in the CRM.
Built with the rules in mind. Fair Housing Act rules and HUD guidance come first. The agent applies consistent qualification questions to everyone, never asks about protected characteristics, and avoids steering by never describing neighborhoods by demographics, schools or safety. Texting and calling follow TCPA consent rules and do-not-call preferences.
Where to start for real estate teams
Speed-to-Lead
Texts every new web, Facebook and Google lead in about a minute, qualifies them, books the appointment and follows up.
Learn moreAI Chat Agents
One AI agent that answers your website chat, WhatsApp, Instagram and Facebook messages in about a minute.
Learn moreCRM Setup & Sales Pipeline
A CRM that captures every lead, tracks every deal and runs your follow-up automatically, set up and managed.
Learn moreQuestions from real estate teams
Can it answer questions about a specific listing?
Yes, from listing data you connect, such as price, beds, baths and open house times.
Can it hand a hot lead to me in real time?
Yes. When a lead meets your criteria, such as pre-approved and wanting to tour this week, the agent can text or call you with a summary and offer a live transfer while the lead is still engaged.
Will it work for listing leads as well as buyers?
Yes. For sellers it can ask about the property, timeline and motivation, then book a listing appointment. It does not give valuation opinions, which stay with you. Sellers who are only exploring can be added to a nurture sequence with market update check-ins until they are ready to talk.
Can it share leads across my team fairly?
Yes. Routing can follow round-robin, area, language or budget-range rules you set, and every hand-off is logged in your CRM so you can see who received which lead and how quickly they followed up. If an agent does not respond within your window, the lead can move to the next person automatically.
Related industries
Let’s map what AI can do for your business.
Tell us what you want to automate. We’ll show you a live demo built for a business like yours and send a tailored proposal.